Mr Nang, Chief Digital Officer and Partner at DEH Agency Communications, said in an interview with SME 100 News Daily: “Social media is available at a lower cost than almost any other marketing channel. Scalability.” Media all day, every day, brands have to go where the people are. “”

However, if you are considering embedding your business on social media, it is important to determine which platform is best for your business and which platform will bring you the most benefit.

Not all social media platforms are suitable for all companies. So invest your time and skills in the platform that is most likely to reach and connect with your target audience. Each platform has a unique mission, goals, and target audience. For example, Instagram is very intuitive, while Twitter allows you to add personality to your posts and connect with your followers.

Over 25 million companies worldwide use Instagram for business purposes, and over 200 million users visit at least one company profile every day.

With Facebook’s renewed commitment to connecting people to content from family and friends, Instagram has become the “new brand home” with high engagement and loyal brand followers, and they can achieve real business goals.

Whether you’re just starting out or just need to improve on your existing strategy, these are all the things you need to know about using Instagram to start a business.

Consistency is Credibility
Graphic design is very important for any company that wants to build credibility in its industry or field. The more content you provide to solve problems or mitigate vulnerabilities, the more listeners will believe your suggestions and treat you as an expert in the field.

To illustrate this point, suppose you walk through the park and see a basketball player hitting 3 points. This is a good shot, but would you think he is an excellent basketball player in the basket? It cannot be accidental. However, when you see the same athlete shooting 30 consecutive shots, you can begin to believe that he is indeed a professional basketball player.

 Consistency creates credibility

The same principles apply to marketing and brand promotion. If you create content that can help people with problems or relieve their pain in their lives, you may be asked again for advice in similar situations in the future.

Creating consistent content is the key to attracting people who trust your brand and believe your message. 

Efficiency in summary

Graphic design is important for any company that wants to easily share information. HubSpot reports that infographics are liked and shared on social media three times as much as any other type of content.

Infographics are a great way to summarize information that your audience would otherwise skip (or skip reading altogether). The human being is strongly influenced by visual elements. Adding relevant graphics to the text can increase our understanding and retrieval of information.

If you have ever learned another language with Rosetta Stone, you have experienced the phenomenon of using images to deepen understanding and remembering. This language learning software never provides explicit definitions of foreign words, but requires the student to derive the answer from visual contextual cues. According to the Rosetta Stones website, the secret to success is discovering patterns rather than memorizing rules: “Instead of relying on repetition and parrots, our sequence lets you intuitively find the right answers.

Active learning helps you maintain your new language skills. And before you know it, you will be thinking in your new language instead of just speaking it ”(source: Rosetta Stone).

Try adding infographics anywhere you use large blocks of text to explain information. Do you have a “how-to” page? Turn it into an easy-to-follow infographic. Are you posting an article on social media stats on your blog? Include an infographic that summarizes key stats.