HRDF HRD Corp Claimable SEO Search Engine Optimization Training

100% HRDF / HRC Corp Claimable SEO Search Engine Optimization Training

19 April 2024 – 9am till 5pm

Face-to-Face Classroom

Why should you learn HRD Corp Claimable SEO Search Engine Optimization Training Course?

The course “Introduction to SEO,” which is one of our most popular offerings in the field of search engine optimization (SEO), is centered on the fundamentals of SEO, including its definition, its principles, and more. The course is designed to be taken by anyone who is in a position that requires a basic understanding of SEO without going into too much depth. It takes an approach to SEO that is geared at beginners, explaining why it is so essential and what factors affect it.

SEO (Search Engine Optimization) is utilized to raise the quantity of actual visitors and high-quality website traffic, as well as to boost a website’s ranking on search engine results pages. It is an efficient marketing strategy that helps businesses attract more customers through organic search, increase brand recognition, and achieve outcomes within budget. SEO is the most cost-efficient and effective way for businesses and individuals to boost website visibility, attract more visitors or prospects, and generate revenue. SEO Masterclass will aid students in understanding SEO methods and enhancing the effectiveness of their websites. Possessing SEO knowledge and skills will unquestionably aid folks in pursuing a number of outstanding work chances and advancing their professions.

This one-day SEO Masterclass Training course covers all the essential elements that will assist participants in gaining an understanding of search engine optimization. During this session, participants will learn how to identify the most effective keywords for a higher website ranking. In addition, they will learn about a variety of topics, such as web crawler, copywriting approaches, anatomy of optimised copy, keyword types, demand for long-tail keywords, etc. Our highly qualified instructor with years of expertise instructing similar courses will lead this training course and assist participants in gaining a thorough understanding of executing efficient SEO methods.

The program will also cover the crucial topics listed below:

• Customizing an SEO plan
• Product and service mapping
• SEO for traffic volume
• Intelligent search
• Varieties of keywords
• Collecting keywords Refraining from keyword stuffing Refraining from contrivance

Who is this intended for?

• Professionals who work in the inbound industry
• Marketers

What you’ll learn: 

Module 1: Introduction to SEO

Module 2: Importance of SEO

• Products and Services Based on Business Factors
• SEO for Content to Drive Raw Traffic

Module 3: Search Engines

• Web Crawler and Adaptive Search for Indexing
• Panda, Penguin, and Hummingbird are three Google algorithms.
• How to Get Organic SEO: Navigational, Informational, and Transactional Queries

Module 4: Finding the Correct Keywords

• Choosing Keywords
• How to Choose the Best Keywords
• Tools to Help You Pick Keywords
• Why it’s good to use tools
• How Keywords Work
• Understanding the demand for long-tail keywords and collecting them
• By Using Keywords
• Trying not to cram keywords Avoiding tricks

Module 5: SEO Copywriting

• How Optimised Copy Works
• Copywriting Mistakes for SEO

Module 6: Onsite Optimisation

• Introduction to Headers and Their Benefits Images for Intros and Subheadings
• Copywriting Mistakes for SEO
• Avoiding Irrelevance
• Landing Pages
• Email, Social Media, and Blogs
• Using a blog and platforms for social media
• Writing to Length Negative Ranking Factors Site Changes that Affect SEO

Module 7: Offsite SEO Techniques

• Three-Way Link Submission to a Directory

Module 8: Building Links

• Defining KPIs for Link Building
• Managing Link Building Links Analysis
• Backlink analysis tools for link building
• Link bait: What it is and how it works

Module 9: Social Media

Module 10: Mobile SEO

• Approaches to responsive web design, dynamic serving, and parallel mobile sites

Complete the form to receive via email an official HRD Corp quote, course outline, trainer profile, trainer TTT, and HRD Corp TP certificate.